Data Protection Policy
Personal data (hereinafter referred to as "data") are processed by us only as necessary and for the purpose of providing a functional and user-friendly website, including its contents and the services offered there.
Pursuant to Art. 4 no. 1. of Regulation (EU) 2016/679, i.e. the General Data Protection Regulation (hereinafter referred to as "GDPR"), "processing" shall mean any operation or set of operations which is performed upon personal data, whether or not by automatic means, such as collection, recording, organisation, filing, storage, adaptation or alteration, retrieval, consultation, use, disclosure by transmission, dissemination or otherwise making available, alignment or combination, restriction, erasure or destruction.
With the following data protection declaration, we inform you in particular about the type, scope, purpose, duration and legal basis of the processing of personal data, insofar as we decide either alone or jointly with others on the purposes and means of the processing. In addition, we inform you below about the third-party components we use for optimisation purposes and to increase the quality of use, insofar as third parties process data under their own responsibility.
Our privacy policy is structured as follows:
I. Information about us as the responsible party
II. Rights of users and data subjects
III. Information on data processing
I. Information about us as the responsible party
The responsible provider of this website in terms of data protection law is:
Craftwerk.Berlin Gbr
Josef-Orlopp-Strasse 56
10365 Berlin
Germany
Phone: 01781362852
E-mail: hallo(at)craftwerk.berlin
is the data protection officer at the provider:
Roman Sauter
E-mail: roman(at)craftwerk.berlin
II. Rights of users and data subjects
With regard to the data processing described in more detail below, users and data subjects have the right to
- to confirmation as to whether data concerning them are being processed, to information about the data being processed, to further information about the data processing and to copies of the data (cf. also Art. 15 DSGVO);
- to correct or complete incorrect or incomplete data (cf. also Art. 16 DSGVO);
- to the immediate erasure of the data relating to them (cf. also Art. 17 of the GDPR), or, alternatively, insofar as further processing is required pursuant to Art. 17(3) of the GDPR, to restriction of processing in accordance with Art. 18 of the GDPR;
- to receive the data concerning them and provided by them and to transfer this data to other providers/controllers (cf. also Art. 20 GDPR);
- to lodge a complaint with the supervisory authority if they are of the opinion that the data concerning them is being processed by the provider in breach of data protection provisions (cf. also Art. 77 of the GDPR).
Furthermore, the provider is obliged to inform all recipients to whom data has been disclosed by the provider of any correction or deletion of data or restriction of processing that takes place on the basis of Articles 16, 17 (1), 18 DSGVO. However, this obligation does not apply if such notification is impossible or involves a disproportionate effort. Notwithstanding the above, the user has a right to information about these recipients.
Users and data subjects also have the right to object to the future processing of data relating to them in accordance with Article 21 of the GDPR, provided that the data is processed by the provider in accordance with Article 6 (1) (f) of the GDPR. In particular, an objection to data processing for the purpose of direct advertising is permitted.
III. Information on data processing
Your data processed when using our website will be deleted or blocked as soon as the purpose of the storage no longer applies, the deletion of the data does not conflict with any statutory retention obligations and no other information is provided below on individual processing procedures.
Server data
For technical reasons, in particular to ensure a secure and stable internet presence, data is transmitted by your internet browser to us or to our web space provider. These so-called server log files are used to collect, among other things, the type and version of your internet browser, the operating system, the website from which you accessed our website (referrer URL), the website(s) of our website that you visit, the date and time of the respective access as well as the IP address of the internet connection from which the use of our website takes place.
The data collected in this way is temporarily stored, but not together with other data about you.
This storage takes place on the legal basis of Art. 6 para. 1 lit. f) DSGVO. Our legitimate interest lies in the improvement, stability, functionality and security of our website.
The data will be deleted again after seven days at the latest, unless further storage for evidence purposes is required. Otherwise, the data is exempt from deletion in whole or in part until the final clarification of an incident.
Cookies
a) Session cookies / session cookies
We use so-called cookies with our website. Cookies are small text files or other storage technologies that are placed and stored on your end device by the internet browser you use. These cookies process certain information about you on an individual basis, such as your browser or location data or your IP address.
This processing makes our website more user-friendly, effective and secure, as the processing enables, for example, the reproduction of our website in different languages or the offer of a shopping cart function.
The legal basis for this processing is Art. 6 para. 1 lit b.) DSGVO, insofar as these cookies data are processed for contract initiation or contract processing.
If the processing does not serve to initiate or execute a contract, our legitimate interest lies in improving the functionality of our website. In this case, the legal basis is Art. 6 para. 1 lit. f) DSGVO.
When you close your internet browser, these session cookies are deleted.
b) Third-party cookies
Where applicable, cookies from partner companies with which we cooperate for the purpose of advertising, analysis or the functionalities of our website are also used with our website.
Please refer to the following information for details on this, in particular the purposes and legal bases of the processing of such third-party cookies.
c) Elimination option
You can prevent or restrict the installation of cookies by setting your internet browser. You can also delete cookies that have already been stored at any time. However, the steps and measures required for this depend on the specific internet browser you use. If you have any questions, please use the help function or documentation of your Internet browser or contact its manufacturer or support. In the case of so-called Flash cookies, however, processing cannot be prevented via the browser settings. Instead, you must change the settings of your Flash player. The steps and measures required for this also depend on the specific Flash player you use. If you have any questions, please also use the help function or documentation of your Flash player or contact the manufacturer or user support.
However, if you prevent or restrict the installation of cookies, this may mean that not all functions of our website can be fully used.
Newsletter
If you register for our free newsletter, the data you requested for this purpose, i.e. your email address and - optionally - your name and address, will be transmitted to us. At the same time, we store the IP address of the internet connection from which you access our website as well as the date and time of your registration. During the further registration process, we will ask for your consent to send you the newsletter, describe the content in detail and refer to this data protection declaration. We use the data collected in this process exclusively for sending the newsletter - it is therefore not passed on to third parties in particular.
The legal basis for this is Art. 6 para. 1 lit. a) DSGVO.
In accordance with Art. 7 (3) DSGVO, you can revoke your consent to receive the newsletter at any time with effect for the future. To do so, you only need to inform us of your revocation or click on the unsubscribe link contained in each newsletter.
Contact requests / contact possibility
If you contact us via the contact form or e-mail, the data you provide will be used to process your enquiry. The provision of the data is necessary for the processing and answering of your enquiry - without their provision we cannot answer your enquiry or at best only to a limited extent.
The legal basis for this processing is Art. 6 para. 1 lit. b) DSGVO.
Your data will be deleted as soon as your enquiry has been finally answered and there are no legal obligations to retain the data, e.g. in the case of subsequent contract processing.
YouTube
We maintain an online presence on YouTube to present our company and our services and to communicate with customers/interested parties. YouTube is a service of Google Ireland Limited, Gordon House, Barrow Street, Dublin 4, Ireland, a subsidiary of Google LLC, 1600 Amphitheatre Parkway, Mountain View, CA 94043 USA.
In this respect, we would like to point out that there is a possibility that user data may be processed outside the European Union, in particular in the USA. This may result in increased risks for users in that, for example, it may be more difficult to access the user data at a later date. We also do not have access to this user data. The access possibility lies exclusively with YouTube. Google LLC is certified under the Privacy Shield and has thus undertaken to comply with European data protection standards.
https://www.privacyshield.gov/participant?id=a2zt000000001L5AAI&status=Active
You can find YouTube's privacy policy at
https://policies.google.com/privacy
We operate a company presence on the Facebook platform to advertise our products and services and to communicate with interested parties or customers.
On this social media platform, we are jointly responsible with Facebook Ireland Ltd, 4 Grand Canal Square, Grand Canal Harbour, Dublin 2 Ireland.
Facebook's data protection officer can be reached via a contact form:
https://www.facebook.com/help/contact/540977946302970
We have regulated the joint responsibility in an agreement regarding the respective obligations within the meaning of the GDPR. This agreement, from which the mutual obligations result, is available under the following link:
https://www.facebook.com/legal/terms/page_controller_addendum
The legal basis for the processing of personal data that takes place as a result and is reproduced below is Art. 6 para. 1 lit. f DSGVO. Our legitimate interest lies in the analysis, communication, sales and advertising of our products and services.
The legal basis may also be the user's consent pursuant to Art. 6 para. 1 lit. a DSGVO vis-à-vis the platform operator. The user can revoke this consent for the future at any time by notifying the platform operator in accordance with Art. 7 (3) DSGVO.
When our online presence is called up on the Facebook platform, the user's data (e.g. personal information, IP address, etc.) is processed by Facebook Ireland Ltd. as the operator of the platform in the EU.
This user data is used for statistical information about the use of our company presence on Facebook. Facebook Ireland Ltd. uses this data for market research and advertising purposes and to create profiles of the users. On the basis of these profiles, Facebook Ireland Ltd. is able, for example, to advertise users within and outside of Facebook according to their interests. If the user is logged into his or her Facebook account at the time of the call, Facebook Ireland Ltd. can also link the data to the respective user account.
If the user contacts us via Facebook, the personal data entered by the user on this occasion will be used to process the enquiry. The user's data will be deleted by us if the user's enquiry has been conclusively answered and there are no statutory retention obligations, such as for subsequent contract processing, to the contrary.
Facebook Ireland Ltd. may also set cookies to process the data.
If the user does not agree to this processing, it is possible to prevent the installation of cookies by setting the browser accordingly. Cookies that have already been stored can also be deleted at any time. The settings for this depend on the respective browser. In the case of Flash cookies, processing cannot be prevented via the settings of the browser, but by the corresponding setting of the Flash player. If the user prevents or restricts the installation of cookies, this may mean that not all functions of Facebook can be fully used.
For more details on the processing activities, how to stop them and how to erase the data processed by Facebook, please refer to Facebook's Data Policy:
https://www.facebook.com/privacy/explanation
It is not excluded that processing by Facebook Ireland Ltd. also takes place via Facebook Inc., 1601 Willow Road, Menlo Park, California 94025 in the USA.
Facebook Inc. has submitted to the "EU-US Privacy Shield" and thereby declares compliance with EU data protection requirements when processing data in the USA.
https://www.privacyshield.gov/participant?id=a2zt0000000GnywAAC&status=Active
We operate a company presence on the Instagram platform to advertise our products and services and to communicate with interested parties or customers.
On this social media platform, we are jointly responsible with Facebook Ireland Ltd, 4 Grand Canal Square, Grand Canal Harbour, Dublin 2 Ireland.
Instagram's data protection officer can be reached via a contact form:
https://www.facebook.com/help/contact/540977946302970
We have regulated the joint responsibility in an agreement regarding the respective obligations within the meaning of the GDPR. This agreement, from which the mutual obligations result, is available under the following link:
https://www.facebook.com/legal/terms/page_controller_addendum
The legal basis for the processing of personal data that takes place as a result and is reproduced below is Art. 6 para. 1 lit. f DSGVO. Our legitimate interest lies in the analysis, communication, sales and advertising of our products and services.
The legal basis may also be the user's consent pursuant to Art. 6 para. 1 lit. a DSGVO vis-à-vis the platform operator. The user can revoke this consent for the future at any time by notifying the platform operator in accordance with Art. 7 (3) DSGVO.
When our online presence is called up on the Instagram platform, the user's data (e.g. personal information, IP address, etc.) is processed by Facebook Ireland Ltd. as the operator of the platform in the EU.
This user data is used for statistical information about the use of our company presence on Instagram. Facebook Ireland Ltd. uses this data for market research and advertising purposes and to create profiles of the users. Based on these profiles, Facebook Ireland Ltd. is able, for example, to advertise users within and outside of Instagram according to their interests. If the user is logged into his or her Instagram account at the time of the call, Facebook Ireland Ltd. can also link the data to the respective user account.
If the user contacts us via Instagram, the personal data entered by the user on this occasion will be used to process the enquiry. The user's data will be deleted by us if the user's enquiry has been conclusively answered and there are no statutory retention obligations, such as for subsequent contract processing, to the contrary.
Facebook Ireland Ltd. may also set cookies to process the data.
If the user does not agree to this processing, it is possible to prevent the installation of cookies by setting the browser accordingly. Cookies that have already been stored can also be deleted at any time. The settings for this depend on the respective browser. In the case of Flash cookies, processing cannot be prevented via the settings of the browser, but by the corresponding setting of the Flash player. If the user prevents or restricts the installation of cookies, this may mean that not all functions of Facebook can be fully used.
For more details on the processing activities, how to stop them and how to erase the data processed by Instagram, please refer to Instagram's data policy:
https://help.instagram.com/519522125107875
It is not excluded that processing by Facebook Ireland Ltd. also takes place via Facebook Inc., 1601 Willow Road, Menlo Park, California 94025 in the USA.
Facebook Inc. has submitted to the "EU-US Privacy Shield" and thereby declares compliance with EU data protection requirements when processing data in the USA.
https://www.privacyshield.gov/participant?id=a2zt0000000GnywAAC&status=Active
Social media link via graphic or text link
We also promote presences on the social networks listed below on our website. The integration takes place via a linked graphic of the respective network. The use of this linked graphic prevents a connection from being automatically established to the respective server of the social network when a website with a social media advertisement is called up in order to display a graphic of the respective network itself. Only by clicking on the corresponding graphic is the user redirected to the service of the respective social network.
After the user has been forwarded, information about the user is collected by the respective network. It cannot be ruled out that the data collected in this way will be processed in the USA.
This is initially data such as IP address, date, time and page visited. If the user is logged into his or her user account of the respective network during this time, the network operator may be able to assign the collected information of the user's specific visit to the user's personal account. If the user interacts via a "Share" button of the respective network, this information can be stored in the user's personal user account and possibly published. If the user wants to prevent the collected information from being directly assigned to his/her user account, he/she must log out before clicking on the graphic. In addition, it is possible to configure the respective user account accordingly.
The following social networks are integrated into our site by linking:
Facebook Ireland Limited, 4 Grand Canal Square, Dublin 2, Ireland, a subsidiary of Facebook Inc, 1601 S. California Ave, Palo Alto, CA 94304, USA.
Privacy Policy: https://www.facebook.com/policy.php
Certification EU-US data protection ("EU-US Privacy Shield") https://www.privacyshield.gov/participant?id=a2zt0000000GnywAAC&status=Active
YouTube
Google Ireland Limited, Gordon House, Barrow Street, Dublin 4, Ireland, a subsidiary of Google LLC, 1600 Amphitheatre Parkway, Mountain View, CA 94043 USA
Privacy Policy: https://policies.google.com/privacy
Certification EU-US data protection ("EU-US Privacy Shield") https://www.privacyshield.gov/participant?id=a2zt000000001L5AAI&status=Active
"Facebook" social plug-in
We use the plug-in of the social network Facebook on our website. Facebook is an internet service of facebook Inc., 1601 S. California Ave, Palo Alto, CA 94304, USA. In the EU, this service is in turn operated by Facebook Ireland Limited, 4 Grand Canal Square, Dublin 2, Ireland, hereinafter both referred to as "Facebook".
Through certification under the EU-US Privacy Shield ("EU-US Privacy Shield")
https://www.privacyshield.gov/participant?id=a2zt0000000GnywAAC&status=Active
Facebook guarantees that the data protection requirements of the EU are also complied with when processing data in the USA.
The legal basis is Art. 6 para. 1 lit. f) DSGVO. Our legitimate interest lies in improving the quality of our website.
Facebook provides further information about the possible plug-ins and their respective functions under
https://developers.facebook.com/docs/plugins/
ready for you.
If the plug-in is stored on one of the pages of our website that you visit, your internet browser downloads a representation of the plug-in from the Facebook servers in the USA. For technical reasons, it is necessary for Facebook to process your IP address. In addition, the date and time of your visit to our website are also recorded.
If you are logged in to Facebook while visiting one of our websites with the plug-in, the information collected by the plug-in from your specific visit will be recognised by Facebook. Facebook may assign the information collected in this way to your personal user account there. If you use the Facebook "Like" button, for example, this information will be stored in your Facebook user account and may be published via the Facebook platform. If you wish to prevent this, you must either log out of Facebook before visiting our website or prevent the loading of the Facebook plug-in by using an add-on for your internet browser.
Facebook provides further information on the collection and use of data as well as your rights and protection options in this regard in the privacy policy available at
https://www.facebook.com/policy.php
data protection information available on the website.
Google Analytics
We use Google Analytics on our website. This is a web analytics service provided by Google Ireland Limited, Gordon House, Barrow Street, Dublin 4, Ireland, hereinafter referred to as "Google".
Through certification under the EU-US Privacy Shield ("EU-US Privacy Shield")
https://www.privacyshield.gov/participant?id=a2zt000000001L5AAI&status=Active
Google guarantees that the data protection requirements of the EU are also complied with when processing data in the USA.
The Google Analytics service is used to analyse the usage behaviour of our website. The legal basis is Art. 6 para. 1 lit. f) DSGVO. Our legitimate interest lies in the analysis, optimisation and economic operation of our website.
Usage and user-related information, such as IP address, location, time or frequency of visits to our website, is transmitted to a Google server in the USA and stored there. However, we use Google Analytics with the so-called anonymisation function. This function allows Google to truncate the IP address within the EU or EEA.
The data collected in this way is in turn used by Google to provide us with an evaluation of visits to our website and of the usage activities there. This data may also be used to provide other services related to the use of our website and the use of the internet.
Google states that it does not associate your IP address with any other data. In addition, Google keeps under
https://www.google.com/intl/de/policies/privacy/partners
The website also provides you with further information on data protection law, for example on the options for preventing data use.
In addition, Google offers
https://tools.google.com/dlpage/gaoptout?hl=de
a so-called deactivation add-on together with further information on this. This add-on can be installed with the most common internet browsers and offers you further control over the data that Google collects when you visit our website. The add-on informs the JavaScript (ga.js) of Google Analytics that information about your visit to our website should not be transmitted to Google Analytics. However, this does not prevent information from being transmitted to us or to other web analytics services. Of course, you can also find out whether and which other web analytics services we use in this privacy policy.
Google Maps
We use Google Maps on our website to display our location and to provide directions. This is a service provided by Google Ireland Limited, Gordon House, Barrow Street, Dublin 4, Ireland, hereinafter referred to as "Google".
Through certification under the EU-US Privacy Shield ("EU-US Privacy Shield")
https://www.privacyshield.gov/participant?id=a2zt000000001L5AAI&status=Active
Google guarantees that the data protection requirements of the EU are also complied with when processing data in the USA.
To enable the display of certain fonts on our website, a connection to the Google server in the USA is established when our website is accessed.
If you call up the Google Maps component integrated into our website, Google will save a cookie on your end device via your internet browser. In order to display our location and create directions, your user settings and data are processed. We cannot exclude the possibility that Google uses servers in the USA.
The legal basis is Art. 6 para. 1 lit. f) DSGVO. Our legitimate interest lies in optimising the functionality of our website.
The connection to Google established in this way enables Google to determine which website your request was sent from and to which IP address the directions should be sent.
If you do not agree to this processing, you have the option of preventing the installation of cookies by making the appropriate settings in your internet browser. Details on this can be found above under the item "Cookies".
In addition, the use of Google Maps and the information obtained via Google Maps takes place according to the Google Terms of Use https://policies.google.com/terms?gl=DE&hl=de and the Terms and conditions for Google Maps https://www.google.com/intl/de_de/help/terms_maps.html.
In addition, Google offers
https://adssettings.google.com/authenticated
https://policies.google.com/privacy
for further information.
Google Fonts
We use Google Fonts on our website to display external fonts. This is a service provided by Google Ireland Limited, Gordon House, Barrow Street, Dublin 4, Ireland, hereinafter referred to as "Google".
Through certification under the EU-US Privacy Shield ("EU-US Privacy Shield")
https://www.privacyshield.gov/participant?id=a2zt000000001L5AAI&status=Active
Google guarantees that the data protection requirements of the EU are also complied with when processing data in the USA.
To enable the display of certain fonts on our website, a connection to the Google server in the USA is established when our website is accessed.
The legal basis is Art. 6 para. 1 lit. f) DSGVO. Our legitimate interest lies in the optimisation and economic operation of our website.
Through the connection to Google established when you call up our website, Google can determine from which website your request was sent and to which IP address the display of the font is to be transmitted.
Google offers under
https://adssettings.google.com/authenticated
https://policies.google.com/privacy
for further information, in particular on the possibilities of preventing the use of data.
YouTube
We use YouTube on our website. This is a video portal of YouTube LLC, 901 Cherry Ave, 94066 San Bruno, CA, USA, hereinafter referred to as "YouTube".
YouTube is a subsidiary of Google Ireland Limited, Gordon House, Barrow Street, Dublin 4, Ireland, hereinafter referred to as "Google".
Through certification under the EU-US Privacy Shield ("EU-US Privacy Shield")
https://www.privacyshield.gov/participant?id=a2zt000000001L5AAI&status=Active
Google, and thus also its subsidiary YouTube, guarantees that the data protection requirements of the EU are also complied with when processing data in the USA.
We use YouTube in connection with the "extended data protection mode" function in order to be able to show you videos. The legal basis is Art. 6 para. 1 lit. f) DSGVO. Our legitimate interest lies in improving the quality of our website. According to YouTube, the "enhanced data protection mode" function means that the data described in more detail below is only transmitted to the YouTube server when you actually start a video.
Without this "enhanced data protection", a connection to the YouTube server in the USA is established as soon as you call up one of our Internet pages on which a YouTube video is embedded.
This connection is necessary in order to be able to display the respective video on our website via your internet browser. In the course of this, YouTube will at least record and process your IP address, the date and time and the website you visited. In addition, a connection to Google's "DoubleClick" advertising network is established.
If you are logged into YouTube at the same time, YouTube will assign the connection information to your YouTube account. If you wish to prevent this, you must either log out of YouTube before visiting our website or make the appropriate settings in your YouTube user account.
For the purpose of functionality and to analyse user behaviour, YouTube permanently stores cookies on your end device via your internet browser. If you do not agree to this processing, you have the option of preventing the storage of cookies by making a setting in your internet browser. You can find more information on this above under "Cookies".
Google provides further information on the collection and use of data as well as your rights and protection options in this regard in the privacy policy available at
https://policies.google.com/privacy
data protection information available on the website.
MailChimp - Newsletter
We offer you the opportunity to subscribe to our free newsletter via our website.
We use MailChimp, a service of The Rocket Science Group, LLC, 512 Means Street, Suite 404, Atlanta, GA 30318, USA, hereinafter referred to as "The Rocket Science Group", to send newsletters.
Through certification under the EU-US Privacy Shield ("EU-US Privacy Shield")
https://www.privacyshield.gov/participant?id=a2zt0000000TO6hAAG&status=Active
The Rocket Science Group guarantees that the data protection requirements of the EU are also complied with when processing data in the USA. In addition, The Rocket Science Group offers at
https://mailchimp.com/legal/privacy/
for further information on data protection.
If you register for our newsletter, the data requested during the registration process, such as your e-mail address and, optionally, your name and address, will be processed by The Rocket Science Group. In addition, your IP address and the date and time of your registration will be stored. In the course of the further registration process, your consent to the sending of the newsletter will be obtained, the content will be described in detail and reference will be made to this data protection declaration.
The newsletter subsequently sent via The Rocket Science Group also contains a so-called tracking pixel, also known as a "web beacon". With the help of this tracking pixel, we can evaluate whether and when you have read our newsletter and whether you have followed any links contained in the newsletter. In addition to other technical data, such as the data of your IT system and your IP address, the processed data is stored so that we can optimise our newsletter offer and respond to the wishes of our readers. The data is therefore used to increase the quality and attractiveness of our newsletter offer.
The legal basis for the dispatch of the newsletter and the analysis is Art. 6 para. 1 lit. a.) DSGVO.
In accordance with Art. 7 (3) DSGVO, you can revoke your consent to receive the newsletter at any time with effect for the future. To do so, you only need to inform us of your revocation or click on the unsubscribe link contained in each newsletter.
